Clarity is a leadership strategy

Coaching for leaders who want to think more clearly—before urgency makes the decision for them.


Whether you're scaling a company, shifting roles, navigating increased visibility, or simply trying to lead with more focus in a fog of noise, coaching offers a space where clarity isn’t optional—it’s built.

At the executive level, clarity isn’t a nice-to-have.
It’s the difference between reactive leadership and decisive presence.


I'll help you lead with a calm edge—supported by insight, not noise.



I'm Shana Pote, an executive coach with over 20 years of experience leading complex transformation programs inside global enterprises, research institutions, and high-growth ventures.

Today, I coach CEOs, COOs, and other strategic leaders who carry the weight of visibility, accountability, and rapid change. Our clients don’t need more input—they need space to think, frameworks for focus, and a trusted partner who sees the patterns before they become pressure points.



Why work with me?

As a coach, I don’t offer answers. I offer space:

  • To reflect without pressure
  • To recalibrate when the ground shifts
  • To lead from a place of intentional momentum, not noise


My coaching
philosophy is grounded in trust, reflection, and a deep acceptance of what is—before we move toward what could be. I bring a steady presence, deep listening, and sharp pattern recognition so you can think in ways you can’t when urgency crowds the room.

This isn’t coaching for performance metrics or productivity hacks. It’s
coaching for how you think based on what you value, and from there, how you sort, prioritize, decide, and lead in a world that rarely slows down.

Behind the scenes, I use an AI-augmented insight engine
to surface strategic signals—trends across executive behavior, leadership dynamics, and market movements. Because I track these shifts quietly and consistently, we don’t have to get stuck in the noise. You can access clarity faster—or hold space for deeper decisions—while staying grounded in the signals that matter most.


Executive Coaching Packages

I offer executive coaching in formats customized to meet different levels of strategic need, leadership capacity, and personal cadence. Every engagement is tailored—because leadership is personal, complex, and situational. But behind that customization is a clear structure built on three core pillars: Executive Partnership, Strategic Insight, and Ethical Intelligence Integration.

Depending on your goals, capacity, and context, we’ll draw from each pillar in the combination that serves you best.

The following packages are illustrative examples from which we can begin tailoring your coaching engagement.

3-Month Focus Reset

A short-term partnership for leaders in motion—onboarding, repositioning, or facing a narrow but urgent inflection point. We create space for clarity, map key tensions, and stabilize your narrative, pace, or decision strategy.

  • Biweekly 1:1 sessions
  • Light insight briefings tied to current challenges
  • Focus: clarity, messaging, stakeholder navigation

6-Month Strategic Recalibration

A medium-term engagement for leaders in transition, redefinition, or sustained intensity. We deepen presence, challenge assumptions, and strengthen decision-making under pressure—while bringing in external signals only when they clarify your path.

  • Biweekly or weekly sessions (your choice)
  • Insight-backed conversation prep for real-time leadership decisions
  • Optional 360 input or feedback collection

9-Month Capacity Builder

A long-term container for leaders balancing visibility, pace, and legacy. We widen the lens: developing inner leadership architecture while leveraging curated external insight to refine message, presence, and systems of influence.

  • Weekly sessions
  • Optional use of strategic prompts, AI insight briefs, or narrative design
  • Optional voice-of-the-leader or content refinement sessions

12-Month Executive Partnership

An anchored, long-game engagement for seasoned leaders building clarity, influence, and leverage. We move beyond issue-resolution into leadership stewardship—with space for strategic evolution, reflection, and recalibration at the pace you actually live.

  • Weekly coaching + quarterly strategic reflection intensives
  • Ongoing insight synthesis + private thought partner access
  • Annual visioning + horizon strategy checkpoint


  • All coaching is delivered virtually (Zoom or preferred platform).
  • You’ll receive personalized onboarding, including vision clarification and cadence setup.
  • Packages include light email/SMS access between sessions for quick insight alignment or reflective space.
  • Executive summaries and AI-enhanced insights are included when applicable.


Want to explore fit?

Book a clarity call—no pitch, just conversation.

Book a clarity call

Testimonials

Contact Shana/Aurorae Group

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